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    Public relations or PR is a form of marketing focused on maintaining a positive relationship between a company and the public to gain acceptance and approval...

    Performance testers allow you to gauge the efficiency and speed of networks, computers, software programs, and devices. The steps include quantitative...

    With each passing year, organisations are investing in more resources — both financial and manpower — to maintain and upgrade their electrical systems....

    It would be difficult to imagine big retail stores without their barcode scanners. Just thinking about the possible line, not to mention the time you will...

    The tools businesses use for communications are one of the most important yet often overlooked aspects of management. There are so many ways to improve them to deliver better quality of service, improve customer experience, and build stronger client relationships. Ultimately, improving communications raises profitability. However, many business owners and leaders spend...

    Contrary to popular belief, automation is not always the answer. Jobs that can be unpredictable (forestry, animal husbandry) or require an understanding...

    You have probably heard the line “advertising is dead.” The people who say this are probably talking about print advertising because more people...

    Before a product is mass-produced and distributed, designers must make sure that it does what it’s supposed to, and that their projections are accurate. They can do this by producing prototypes. According to the University of Missouri St. Louis, prototyping is the process of building a model of a system. It is an important part of the production process of every manufacturing...

    When it comes to marketing, there are four Ps to consider, collectively known as “The Marketing Mix.” These include pricing, place, product, and promotion. While...

    More building projects in Australia have begun to focus on designing smart windows to save on costs related to heating, ventilation, and air conditioning...